Bad Bunny recalls being ‘broke’, working at a grocery store, ahead of Super Bowl LX halftime show: “Proud of where I come from”

Bad Bunny will headline the Super Bowl LX Halftime Show with a focus on connection, not spectacle. He wants the performance to feel honest and joyful, reflecting on his journey from working in a grocery store to reaching one of the world’s biggest stages. His goal is simple: spread happiness, pride, and show that music connects everyone.